MTN Pulse Comes Alive As ‘The Pulse of Life’

 

MTN, Africa’s largest telecommunications network provider, is re-launching one of its most patronised and youth-centric plans, the MTN Pulse, in a bid to meet consumers’ increased desire for fun, friendship and freedom. The campaign, which has ‘the Pulse of Life’ as its thematic thrust, offers  such  mouth-watering benefits,  which include N 8.34kobo per second billing, free access to Facebook, weekly megabytes, bonus on incoming calls, endless pulse chats and midnight calls to the over  7million largest community of youths.
Speaking, at an event to kick-start the campaign, Kola Oyeyemi, the General Manager, Consumer Marketing, MTN, stated that “MTN is offering the youth a package that effectively, fits into their lifestyle, provides them an opportunity to freely express themselves and enjoy lively and endless fun, while socialising, in a trendy way.” MTN Pulse is, perhaps, the most consumer-centric package for the youth market, ever-witnessed in the telecommunications industry, as it boasts of an entire “new world of experience,” for them.
The proposition will re-define fun and freedom in satisfying subscribers’ increasing desires in the 21st century. This is in line with the number one telecommunications network provider’s, MTN’s, determination to give its over 50 million subscribers, in Nigeria, a special treat.

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